Julie's Blog — Dental Business Mastery

Real advice from real experience.

Between us, Ameena and I have nearly seven decades in the dental industry. Everything you'll find here is drawn from the front lines - what actually works, what doesn't, and what we wish someone had told us sooner.

Julie Parker and Ameena Basile
Julie Parker

Julie Parker

Julie has spent nearly four decades in the dental industry - starting at 17, owning her own practice for over a decade, and consulting to practices across Australia and New Zealand since 2014. Her writing is honest, practical, and written for people who are actually in the thick of it.

Ameena Basile

Ameena Basile

With over 30 years in the dental industry, Ameena brings deep expertise in practice accounting, team performance, and hygiene department management. Her articles cut through the complexity and give practice owners and managers clear, actionable guidance.

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HOPE

It was such a treat last week to watch Shawshank Redemption on free-to-air TV. I have watched this movie a

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Success leaves clues

One of the biggest obstacles dental practices have when considering team training is time. There is simply no time to

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Stop trying to book your patients in!

…It is my suggestion that in these situations, dentists are seeking success in the wrong result. They are attributing success to the patient booking an appointment for their advised treatment.

I suggest this is wrong…

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You catch more flies with honey than vinegar.

Like people, every dental practice is unique. They deliver a range of the same services to the community, but the manner in which it is delivered is what sets practices apart.

The manner in which practices deal with unhelpful patient behaviours is one such area where different approaches abound such as:

turning up to scheduled appointments late,
failing to attend at all, and
not paying invoices on time.
I have witnessed a wide range of responses to these kinds of scenarios by practices.

At one end, there is the haphazard approach…(click below to continue reading)

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Are you happy?

If I were to ask you how happy your team members are, what would your response be? “No-one has come

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Does your team care?

In these recent blog articles, I have been considering the values that I believe are important for dental practice success.

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How will you be judged?

The impact of the COVID-19 restrictions on businesses has had the opportunity to be an employee relations crisis. Both employees

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What are your needs?

COVID-19 has many people in the dental industry reeling. Just like the broader community, within our industry there are a

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